“Annie is in a category all her own. Both smart and wise, with deep empathy and a knack for getting right to the heart of the matter. She has this uncommon ability to really listen and hear...even what's unspoken.”

~ Former Client, COO

Professional

CEO, Strategist & Executive Partner | Mariposa Strategies | Nov 2018–Present | National

Built a respected boutique organizational leadership and personal development company with an array of products, services, frameworks, and experiences designed for transformative change.

• Managediverse portfolio of cross-sector clients in social justice, arts, philanthropic and business sectors, delivering healing and equity-centered strategies that strengthen operations and balance growth.

• Partner to over leaders on growth strategy, culture development and change management.

• Advise and steward leadership transitions into co-leadership models.

• Design and facilitate hundreds of in-person and virtual retreats, workshops, complex dialogue meetings, staff and board retreats and assessments focused on organizational health, employee wellbeing, interpersonal dynamics, conflict, short and long-term strategic direction.

• Translate vision and goals into roadmaps with clear ownership and measurable outcomes.

• Strengthen cross-departmental coordination and efficiency by operationalizing systems (policies, workflows, procedures) and training teams.

• Advise on complex operations overhauls, including IT upgrades and migrations, training clients on software systems and developing libraries of SOPs.

• Founded and lead a national membership program serving women and people of color across the United States.

• Manage brand and marketing efforts, reaching audiences >150,000 across channels.

• Develop frameworks, products, services and curriculums with end-to-end ownership of the projects.

• Cultivate strategic collaborations nationwide to deepen client outcomes.

• Established tech-enabled, remote business pre-pandemic, with systems like Asana, Monday.com, Zapier, Kit, Google Suite, Figma and Zoom, which streamlined client onboarding, delivery and reporting.

Head Event Producer | Freelance | Sep 2004–Sep 2020 | New York City, California, New Mexico

Led creative and logistical production of events in Manhattan, Santa Fe, and the Bay Area.

• Produced dozens of high-impact events for nonprofit, corporate and private clients (fundraisers, conferences, team retreats, workshops, weddings, high-profile dinners), reaching attendance of 750.

• Led end-to-end logistics (concept, creative direction, project plan, budget, vendors, talent, volunteers, staff, contracts, communications, marketing, implementation, post-mortem).

• Aligned vision, budget and delivery resulting in consistently exceptional experiences.

• Managed employees and volunteers.

• Cultivated lasting client and partner relationships.

Director of Operations | South Valley Economic Development Center | Nov 2018–Feb 2020 | New Mexico

Recruited to manage several cross-sector economic development projects.

• Led the inception to operationsof civic innovation hub involving multiple cross-sector partners.

• Managed complexcross-sector projects for three overlapping IT initiatives involving stakeholder alignment, vendor and contract oversight.

Economic Development Advisor | Roanhorse Consulting | Jul 2018–Dec 2019 | New Mexico

Recruited to support a cross-sector economic development project centering marginalized business owners in the City of Albuquerque’s International District and Barelas neighborhoods.

• Consulted small businesses on short-term strategy, systems improvements, and long-term sustainability.

• Facilitated multi-stakeholder strategic planning sessions centering equity and inclusion for City of Albuquerque economic development initiative.

Director | Center for Nonprofit Excellence | Apr 2016–Jul 2018 | New Mexico

Promoted to lead the largest capacity-building program in New Mexico, guiding it into its next chapter.

• Oversaw development of first equity, diversity and inclusion-focused training program in the state and incorporated DEI into all aspects of programming, training, workshops, and resources.

• Drove stakeholder engagement for project involving over 50 experts,the Governor, Attorney General and Secretary of State, resulting in the firstpublicationof the New Mexico Nonprofit Principles & Practices Guide.

• Led fundraising initiatives (corporate, individuals, grants) and cross-sector collaborations, increasing budget by 250% and our team from two to nine.

• Implemented OKRs, KPIs, SOPs, and project-management protocols that streamlined processes, improved accountability, and aligned staff with long-term plans.

• Provided capacity-building advisory services to nonprofit leaders, including governance, succession planning, marketing and human resources best practices.

• Established internal HR systems, including hiring, training, staff development, and accountability protocols.

• Supervised and grew a joyful team from two to nine, four of whom were twenty years my senior.

Co-Founder & Director of Partnerships | Giving Tuesday NM | Jul 2015-Jul 2018 | New Mexico

Co-founded New Mexico’s statewide community fundraising initiative aligned with the global Giving Tuesday movement.

• Coached organizations on marketing and communication best practices. 

• Led PR and media campaigns, including tv, radio, billboard, newspaper and social media.

• Directed design and launch of centralized platform that enabled nonprofits statewide to participate, resulting in 200%+ increase in organizational participation.

• Mobilized outreach efforts across the state, leading to a 300% increase in community engagement while expanding visibility for nonprofit partners.

Communications Manager | Center for Nonprofit Excellence | Jan 2015–Jun 2016 | New Mexico

Recruited to reimagine the organization’s marketing and communications. 

• Increased engagement 40% across platforms with storytelling and other DEI/human-centered strategies.

• Built strategic community partnerships that would serve the organization for years to come.

• Lead project manager on CRM and tech projects; managed IT vendors.

• Tracked and analyzed marketing data; monitored trends in online communications.

• Hired and supervised interns.

Bereavement Gap | Aug 2014-Dec 2014

Earlier Roles

• Marketing Manager | Keep Your Home New Mexico: Developed marketing strategy and managed online presence; managed IT vendors.

• Fundraising & Communications Manager | New Mexico Legal Aid: Established branding and fundraising strategies; engaged donors, community and collaborative partners.

• Office Manager | Junior League of Albuquerque: Built internal systems and SOPs that helped streamline operations and support organizational growth.

• Assistant Event Producer | Andrea Soorikian Design: Logistics management for high-end private events (celebrity weddings, high-profile retreats, celebrations), including team management and client engagement.

• HospitalityLeader & Consultant |
  Union Square Hospitality, Myriad Restaurant Group and others: Managed and trained staff while delivering exceptional service under pressure and building trust at all levels of leadership, staff and community.

Skills & Strengths

• Culture Development & Coaching: Equity-centered hiring, training, and staff development; fosters cultures of care, fun and, learning; manager of managers and coach to senior leaders.

• Strategic Planning & Architecture: Vision to roadmap, program development, impact, growth

• Stakeholder & Community Engagement: Stewardship, pitches, partnerships, collaborations

• Operations: System design, processes and procedures (SOPs), project management, facilities, tech (Asana, Monday, Zapier, Figma, Google Suite, Microsoft 365, Zoom, Kit, Acuity, Squarespace)

• Event Production: End-to-end logistics for activations of 750+

• Marketing & External Communications: Strategy, content, campaigns

• Fundraising & Resource Development: B2B and B2C sales and gifts between $45-$100,000

Education

• University of New Mexico, BFA in Art Studio

• New York University, Fundraising Certificate | Heyman Center for Philanthropy & Fundraising

Credentials

• Certified Business Advisor | GrowthWheel (SBA-aligned tools and frameworks)

• Certified Leadership Coach | Altitude (executive and personal leadership coaching)

• Certified Yoga Nidra Teacher | Empowered Life Circle (mindfulness and resilience facilitation tools)

Volunteer Leadership

• Advisory Board Member, New Mexico Chapter | Building Movement Project

• Event Producer | Planned Parenthood of the Rocky Mountains

• Fundraising Co-Chair | Planned Parenthood New York City, Activist Council